Jonathan Bradley. Conceptual writer and creative strategist.

Award-winning ideas. Award-winning effectiveness. Creative direct response copy specialist. jonathan.bradley@virgin.net 07957 183 814

Jonathan Bradley. Conceptual writer and creative strategist.

Pan-Africa & Middle East big idea

TTL pitch campaign for Africa’s largest mobile brand. A particularly challenging brief, as the idea had to work in countries as diverse as Cypus and Saudi Arabia.

This is a ‘fake it to make it’ film to sell in the core concept, plus a deck of social and OOH concepts to amplify the campaign.

MTN Pitch


  • For MTN

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